Top 5 Photo and Video Apps Performance in the US: Q1 2025

In the first quarter of 2025, the leading photo and video applications in the United States demonstrated notable performance trends on a unified platform. Here's a detailed breakdown based on data from Sensor Tower.

CapCut - Video Editor from Bytedance Pte. Ltd showed a fluctuating trend in weekly revenue, peaking at around $2.9M in mid-March. Weekly downloads saw a boost in mid-February, reaching approximately 1M, while weekly active users maintained a range between 18M and 30M throughout the quarter.

Instagram, with steady weekly revenue, saw a peak at about $1.2M in late January. Downloads were highest in mid-January at approximately 941K. The app's weekly active users hovered around 120M, showing a slight dip in early March.

YouTube maintained strong weekly revenue, peaking at approximately $25M in late February. Downloads experienced a high of around 626K in early February. Active users remained consistently high, ranging between 218M and 221M.

Canva: AI Photo & Video Editor recorded a peak revenue of about $3.6M in late February. Download numbers climbed to around 450K by the end of March, while active users increased to approximately 9.3M.

Snapchat from Snap, Inc. showed a gradual increase in revenue, reaching about $5.6M in late February. Downloads peaked at around 516K in mid-January, and active users remained steady, fluctuating between 81M and 84M.

These insights highlight the dynamic nature of the photo and video app market in the United States. For more detailed analytics, visit Sensor Tower.